Our brands

Virtus®
It fosters a cultural change from a concept of nutritional necessity to a virtuous choice of nutrition towards greater well-being. We have designed a rich line, where high quality animal protein is the first ingredient and cereal intake is balanced, with Low Grain and No Grain formulas. We use natural ingredients that are minimally processed to leave their nutritional and organoleptic properties unaltered. We avoid the use of GMO (genetically modified organisms) ingredients and alternative carbohydrates, which allow high assimilation and promote better nutrition. The Virtus brand also includes the Virtus Protein Selection (dog) ranges, which offers a single animal protein nutrition regime, Virtus Nutrition Selection (cat), for an even more specific level of nutrition, and Virtus Only Fresh (dog), which contains 100% fresh animal protein.

BeFortis
BeFortis products are made up of a range of foods that go beyond simple nourishment. BeFortis takes care of the pet’s state of well-being day after day, with beneficial ingredients and specific supplements. These are foods known among industry specialists as functional foods. This type of nutrition can be used for the entire life of the pet but at the same time each recipe has a specific function depending on the needs of your dog or cat. BeFortis does not include dietary foods but the products that make up the range can be used both as prevention, in the case of specific needs, and as a post-diet maintenance regime.

Hi
This is a range containing different flavours to choose from according to your pet’s preferences, inspired by single animal protein nutrition and also useful for managing any food sensitivities. A wide variety of proposals with rice as the main source of carbohydrates, highly assimilable. The Hi Brand also includes the HiDiet range, a line of dietetic foods, dry and wet, for dogs and cats, designed for the treatment of specific pathologies and food intolerances.

Hi Diet®

Hi Diet® is a new line included quality products with an accessible price, no grain and gluten free recipes, able to represente the perfect balance between taste and dietary nutrition. Exclusive Arcaplanet brand, Hi Diet® boasts a consolidated collaboration with the Veterinary Sciences’ Department of the University of Turin, which annually verifies the conformity of the analytical contents of its products, further confirming the quality of the product and the the company’s commitment to finding solutions for the well-being of Pets.

CREA
A new line and exclusive Arcaplanet brand dedicated to dogs, CREA is based on a combination of 5 nutritional phases, corresponding to 5 product types. Protein, fibre and carbohydrates, oils and fats, vitamins and minerals, and special requirements. Each ‘phase’ – corresponding, in fact, to a different type of ingredient – provides a different nutrient, ensuring a complete and balanced meal for the dog.

In The Nature
It was born from the concept of nutrition based on simple but beneficial ingredients found in nature. The recipes in the range combine ingredients of natural origin, such as superfoods, seeds, fruits and vegetables, selected for their many nutritional properties which are beneficial for our four-legged friends. We carefully select the best raw materials from nature to offer our pets a complete and balanced diet that meets their nutritional needs and keeps them fit. All In The Nature® products are carefully prepared to guarantee quality, taste and a balanced nutritional intake.

Next
It offers a range of products targeted to the needs of size (mini, medium, maxi) and physiological stage (puppy, mature, sterilised, sensible). The Next offer also includes Next Natural, an extensive range with natural, hand-prepared wet products whose quality is visible at first glance. The premium quality of Next is based on scientific knowledge used to meet the ever-changing nutritional needs of animals. Next products are characterised by their high levels of palatability combined with fresh raw materials, which are carefully processed through gentle preparation. The range offers a very wide variety of formulas and recipes in dry, wet and snack lines for dogs and cats, able to satisfy the taste preferences of any four-legged friend.

Expecial Pro
It offers a wide range of quality wet and dry foods, developed with beneficial ingredients for your pet, ensuring good digestibility and taste. The exclusive glazed kibble (dog) and the Exigent formula (cat) make it a particularly effective range of products to meet the tastes of the most sophisticated palates.

Expecial
It offers complete and balanced products, perfect for those looking for a food with an excellent quality/price ratio. The Expecial family also includes several products for fish, turtles, rodents and birds, to offer a range to satisfy all small friends.