For the third consecutive year, Arcaplanet ranks at the top of the Pet Store category and once again secures the absolute first place in Italian retail for customer satisfaction

Arcaplanet strengthens its leadership in the Pet Care sector by obtaining the CX STORE 2026 seals – Pet Store 1st for Customer Satisfaction and CX STORE 2026 – 1st Overall for Customer Satisfaction. This recognition confirms the trust of Italian Pet parents in a brand that today counts over 2.7 million loyal customers and a network of more than 600 pet stores across the country.

The 2026 survey, conducted on a panel of 25.358 families and 348 grocery and non‑food retail brands, provides a clear picture of Italian consumer preferences. In this context, Arcaplanet is confirmed as the pet store with the most satisfied customers in Italy, continuing a positive trend already seen in previous years.

A distinctive model of excellence in Pet Care

The result rewards an integrated operational excellence model, built on strong performance across all key dimensions of the Customer Experience:

• Proximity and breadth of assortment
• Qualified staff with strong expertise in nutrition and animal well‑being
• Brand goodwill and reputation, reflecting trust, perceived quality and service value

The goodwill dimension, in particular, measures the brand’s ability to translate product and service quality into perceived value, strengthening a long‑lasting relationship with customers. Arcaplanet excels precisely in the consistency between quality, service and consumer perception.

The drivers behind Arcaplanet’s success

Among the key factors contributing to the 2026 achievement are:

• Service quality and staff expertise
• Strong focus on pet food, the true driver of the sector
• Breadth and depth of assortment
• Capillary store network ensuring proximity and frequent visits
• Omnichannel ecosystem with innovative services such as Click&Collect, App, Pet‑Wash and laundry
• Loyalty programs including Arcacard
• Growing integration of veterinary services, reinforcing the brand’s role as a reference point for Pet parents and their animals

A recognition that confirms the trust of Italian Pet parents

This new achievement highlights Arcaplanet’s ongoing commitment to improving the Customer Experience and building an authentic relationship with its community. A vision driven by quality, proximity and innovation that consolidates the brand’s role as the leader of Italian Pet Care.